The Flexibility vs. Usability Tradeoff
Part of a series of Design Principles.
Outlines the importance of deciding whether a product should be simple to understand, but limited in scope of use, or complex, but highly adaptable.
How it Works: The Incandescent Lightbulb
Motion Graphic explanatory video.
Animated presentation explaining the inner workings of the common incandescent bulb, and the manner of which they're designed.
BAMMD Expo Teaser
Teaser for Curtin Graduate Design Expo
Video promoting design expo held in Perth on November 18th, 2011. Worked with designers Tom Leenders, Kylie Slee, Corey Ginnivan, and Cyrus Eftos for additional posters, promotion, and merchandise.
Transperth Widget Presentation
Short animation advertising a widget design
Plans for Android Mobile widget to be developed for local public transportation company, Transperth. Allows users to plot journeys, check times, calculate distances, and save travels plans for later reference.
Dismantling the Atomic Bomb
30 second animation assignment
Challenge to lightly explain the workings of the atomic bomb 'Fat Man', in the space of only 30 seconds.
"The ultimate solutions to problems are rational; the process of finding them is not."
W. H. H. Gordon
This one's name is Joel Sweetman. He's been interested in media since High School in 2004, when he was first introduced to Flash and HTML. After graduating, he went on to study Diploma and Bachlor of Multimedia at eCentral Tafe and Curtin University in Perth, Western Australia.
He does Motion Graphics, Graphic Design and Game Design Actionscript Coding on the side.